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Social Media Marketing: The Time is Now

As a key member of the team that is behind the social media efforts of the Voice, and a marketing student that has also studied social media marketing, I see utilizing social media as an essential, yet overlooked, piece of the marketing mix. Competitors are already on social media, making it the perfect time to update your social and online presence. Utilizing social networks will bring increased exposure of your company, can help improve search rankings, allow you to share information and news instantly, and helps you interact and communicate with both current and future customers.

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advertising, General, marketing, marketing mix, social media, social media marketing, social networks

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