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History of Advertising

Does she... or doesn't she?

Advertising is often used to introduce a product, as with Clairol's home hair coloring solution in 1967. The "Does she...or doesn't she?"  campaign earned executive Shirley Polykoff the Advertising Woman of the Year honor in 1967.  These ads were written by Polykoff and her all-woman creative team... an unheard of practice in ad agencies at the time.



 

History of Advertising

  

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